Blog Post - look-bicycles-leader-in-cycling-technology

LOOK offers cyclists a bike that meets their expectations and needs, so that everyone can benefit from the unique qualities of an exceptional bike.


Technology Always at the Forefront

In 1986, Greg Lemond won the Tour de France on the first Look carbon frame, the KG 86. This frame was hand-made from Kevlar reinforced with carbon to increase its rigidity.

In the early 90s, Look KG designed the revolutionary 196, the company's first carbon monocoque chassis made of carbon, Kevlar, ceramic and aluminum.

Being at the forefront of bicycle technology, the KG186/KG196 featured ultramodern features such as a sculpted aerodynamic frame, integrated fork and head tube, adjustable stem, limited front suspension, and was designed for road and track racing. The frame was widely used by the ONCE cycling team in the mid-1990s.

This series of frames evolved into what became the venerable KG x96 (KG 296, KG 396, KG 496, and 596), the series of track bikes used by many national teams worldwide, as well as having its key innovative features widely imitated by its competitors in the years and decades that followed.

To this day, Look remains one of the most prestigious bicycle brands, offering a wide range of bikes, accessories and technical clothing for cyclists. Look pedals, whose reputation is well established, remain a leader and a reference in the industry.

Why a Look bike?

  • High level of integration: brakes, stem, seat post and bottom bracket are designed to form a synergistic and formidable efficient unit
  • Carbon frames are very light and rigid thanks to advanced design methods and the type of carbon used.
  • Unrivalled steering precision

Who is the product for?

Cyclists who want the ultimate in high-performance cycling, offering a unique experience.

Cyclosportives who want a very high-performance, rigid, and responsive bike.

Cyclists who want a bike that stands out for its integrated concept.

Look also offers mountain bikes, track bikes, time trial bikes, and triathlon bikes.

*Text inspired by Wikipedia and www.lookcycle.com


Back to blog